The problem

Most teams either have no consistent process for this channel, or one person is running it alongside five other responsibilities.

Our approach

A dedicated specialist, a documented process, and weekly visibility into what's working — instead of a black box.

Best fit: Best fit for growth-stage and mid-market companies with an existing conversion path to test against.

CRM and lifecycle automation — lead scoring, nurture sequences and sales handoff — so marketing-generated leads don’t go cold in an inbox.

What's included

  • Deliverables
  • CRM audit
  • Lead scoring model
  • Nurture sequence build
  • Sales handoff workflow

KPIs we track

  • KPIs
  • Lead-to-opportunity rate
  • Speed to first response
  • Pipeline influenced

Typical timeline

Setup: 2–4 weeks. First optimization cycle: 30–60 days.

Pricing guidance

Sample pricing — from $2,500/mo management fee, ad spend separate.

FAQ

Questions about this service

Yes — 30 days' written notice after the initial term, no long-term lock-in.

No agency can honestly guarantee a specific number given the variables outside our control (market, product, pricing). What we commit to contractually is process, transparency and response time.

Most engagements combine a flat monthly management fee with ad spend paid directly to the platforms — we never mark up media spend. Project-based work (a website build, a one-time audit) is quoted flat.

Paid channels typically show early signal within 2–4 weeks and a stable trend by day 60–90. SEO and content take longer — usually 4–6 months for meaningful organic movement.

Ready to see what a documented process does for your pipeline?

A 30-minute call — no deck, no pressure. We'll tell you honestly whether we're a fit.